Awareness of the goals increased from 3.9 to 4.5 in less than a quarter
Rasmus Bent
CEO, Tänndalen
Elin Hartelius
HR Director, Tänndalen
About
Tänndalen is a beloved ski resort located in Härjedalen, near the Norwegian border. The resort offers 54 varied slopes and 14 lifts connecting the different pistes.
Business unit
Travel Agency
Company size
51 - 200 employees
In 2024, Tänndalen decided to implement the OKR framework to create clearer goal alignment and boost engagement across the organization. With support from Noxit, they have established a structured approach that connects long-term strategy with concrete and measurable outcomes.
From PowerPoint to structured goal setting in Noxit
Before Tänndalen started using Noxit, their goal management was handled in PowerPoint – a method that proved difficult to maintain and lacked the flexibility their operations required. By transitioning to Noxit, they gained a clear structure and an efficient way to follow up on their goals.
“
We initially tried working in PowerPoint, but it quickly became too difficult to maintain. We’re very glad we made the switch to Noxit – now we have a structure that simply wouldn’t have been possible to sustain in PowerPoint.
Adapted OKRs to the organization’s seasonal focus
Unlike the traditional OKR model, Tänndalen chose to adapt the framework to the seasonal variations of their business. They define two primary focus periods:
Winter focus
Med tre fokusområden och tre mätbara nyckelresultat per område.
Summer focus
Planned separately and tailored to the specific operations during that period.
Each focus period includes a set of activities that teams work on weekly or biweekly. To ensure alignment, six stand-ups are held each season, where team members share updates and progress.
Increased awareness and engagement
One of the most notable outcomes of Tänndalen’s work with Noxit was the increased awareness of organizational goals. In less than a quarter, their internal awareness index rose from 3.9 to 4.5 in the employee survey.
“
I was initially concerned that OKRs would be too theoretical and abstract, but with Noxit, we’ve become truly action-oriented and aligned around a common direction. What really surprised me was how quickly it made an impact — our employee engagement score jumped from 3.9 to 4.5 in less than a quarter. I’d confidently say that’s thanks to Noxit.
Clear planning and follow-up
To ensure that the OKR process becomes a natural part of daily operations, Tänndalen plans its goals in defined periods:
October
OKR Planning for the Winter Season.
March
OKR Planning for the Summer Season.
Six joint check-ins
per season for follow-up.
A major evaluation
At the end of each season to analyze results and identify areas for improvement.
Through this approach, Tänndalen has created clarity around what needs to be achieved, the desired impact, and which activities generate the most value.
Results
Thanks to Noxit, Tänndalen has established a clear goal structure and fostered a culture of collaboration, where everyone is aligned and working toward common results.
Increased awareness of goals
The employee survey score increased from 3.9 to 4.5 in less than a quarter.
More effective follow-up
Goal management structure with regular check-ins
Better alignment and coordination
The entire organization is aligned around focus areas and priorities.
